Blackpool Pleasure Beach is an amusement park and resort situated along the Fylde coast in Blackpool, Lancashire, England. It is the most visited tourist attraction in the United Kingdom, and one of the top twenty most-visited amusement parks in the world with an estimate of 5.5 million visitors in 2007.The park is owned by a private company known as BPB Ltd under the Thompson family. The whole business is managed and directed by Amanda Thompson and her brother Nicholas Thompson who acts as a deputy managing director. In 2003 the park opened the Big Blue Hotel, a four star hotel, making the park part of an official resort. It also includes a miniature golf course just outside the grounds of the main park.The Pleasure Beach recently opened a rethemed children's area in the park called Nickelodeon Land in 2011.